“Glühwürmchen” is a music video for the track of the same name by Jan Roth from the album “L.O.W.”. The clip was created as a two-semester project in Marcel’s student days and has attracted a lot of attention in the meantime. The task in the course was the conception, design and production of a music video.
The 3D animation underlines the atmospheric and slightly driving mood of Jan Roth’s piano piece. With regard to the title of the track, an idea for a simple storyline and its character was quickly given.
Client: Sinnbus, www.sinnbus.de
Design & Animation: Marcel Vockrodt
Music: Jan Roth – Glühwürmchen, Album L.O.W.
Moodboard & Styleframes
Our first priority was to support the atmosphere and feeling of the music in the best possible way. It should not be a pure 2D or 3D animation, but to mix both worlds together. The sharp-edged lowpoly-3D elements and the rough geometric shapes were to have the same effect on the viewer as the organic textures, idiosyncratic pencil strokes and an atmospheric lighting mood. After the first – for us very promising – styleframes and moodboards we could hardly wait to finally enter the production phase.
Phew, some scenes have become a lot more complex than expected. However, this didn’t take away from the fun in the production. The generous use of particle simulations and mograph elements added a lot of suspense to every picture in its movement. Through the selected use of light with the sharp contrasts created by the Sketch & Toon lines, every shot became something very special. After the pure 3D animation in Cinema4d, the full potential of the shots came to life in After Effects.